A Breast cancer awareness and detection camp was organized in Noida at WAVE Center Stage Mall. A stall was put up by the trust for cancer awareness and breast self examination pamphlets and brochures were distributed. A three day Breast cancer Detection Camp was held at the mall. Roko Cancer Campaign’ Public Interest Message voiced by Ms. Sushmita Sen former Miss Universe and Bollywood actor was screened at all the WAVE Multiplexes in India. The PIM will be screened permanently by WAVE as part of the sponsorship by WAVE .We are extremely grateful to them for their support in this noble cause.